If you have ever had a case of lice in your household then you know it can a scary issue and you want it taken care of immediately and done right the first time. One local Scottsdale resident is here to tell us that it doesn't have to be such a scary scenario. Heather is a local south Scottsdale resident who specializes in helping parents with dealing with this issue. She has been doing this service for years and wanted to create her own business because she wasn't happy with the way other lice removal businesses ran their operations. She knew that she could do better with regards to the way people were treated and also do it for less money.
Oh and did I mention that Heather is also a licensed massage therapist? Yes she is and she has been providing this service for many years as well.
After spending many years at a couple of the valley resorts she decided to go out on her own and help people with not only the massage therapy itself but to also provide one on one health consulting as well. A massage will only help in the short term if you aren't taking care of your body as well. Heather is well versed in personal health and when she combines the two then her clients are better off in the long run.
After being able to sit down with Heather and ask her some questions about her businesses, this is what she had say.
When did you start your business(es)?
What made you want to start this business?
For AZ Massage Pro I worked at a couple of the resorts and didn’t have the time to spend with the clients. I decided to work I for convenience.
AZ Lice Pro was started because the massage business was slow do during the summer and decided to start my own business.
What was the toughest thing you went through when opening?
Marketing was the hardest part of opening both of them. azlicepro was hardest because the competition.
If you had to start over from day one what would you have done differently?
It would be renting a office/studio rather face the stigma of running it out of my home.
What is the toughest part about having a business in 2016?
Appointments being needed on the same day for both businesses. To avoid scheduling cancelations you switch a same appointment basis.
If a customer was to choose between your business and three others in your field, why should they try yours first?
Massage is important to choose your health rather than just connivance issue.
What is the number one way you are currently bringing in new customers?
Word of mouth.
Referrals works for massage
Lice is about education to price issue.
Has the Internet played a big roll in your business as it has become more prevalent?
Yes it has.
If you had to look six months to a year down the road, where would you like to see your business be?
Massage business is self sustaining at this point and I’m starting do allergy testing as spinoff business. NAET is a technique that I’ve started using.
AZlicepro is about just competing with the others in the market. Mobile platform is optimal.
As an owner of a small business are you still working in the business, managing it, or now have passive ownership?
No I wouldn’t ever have a passive ownership.
You can visit her website for more information.
Insured and Licensed since 2006